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4.13.2011

Apple in the Process of an HDTV?

There has been some past talk about Apple going into the HDTV business, but nothing has made it evident that it's a possibility, until now. Brian White, an analyst with Ticonderoga Securities, was recently at a China electronics trade show. He mentioned in a not to investors that he was able to get "data points" that show the production of a "Smart TV" release by Apple, as soon as the end of the year. Here is a quote by White:
"Our research suggests this Smart TV would go well beyond the miniature $99 second-generation Apple TV that the company released last fall and provide a full-blown TV product for consumers"
He continued on to say that Apple has been suspected to enter the HDTV market by company watchers, the Mac maker now appears to be "movind down this path at a faster pace than the market expected."
"The combination of Apple's powerful ecosystem, industrial design savvy, powerful brand and ability to reinvent product categories could make Apple a powerful force in the TV world over the next few years"
Courtesy of MacTrast
One analyst of Piper Jaffray, Gene Munster, seems to continually insist that an Internet-connected HDTV from Apple is expected. He has repeatedly forecast that Apple will introduce such a product in the years to come, with a price around the $2,000 range.

A product as expected form Munster, could have a lot of possibilities, such as a subscription service to iTunes which could allow users access to content at a flat-rate price. This possibily could very well negate the need for any kind of cable box or DVR. Although, White's public not gave no indication of any of the possibilities to come along with the TV, Apple has had a great amount of experience with HD displays on it's iMac desktop, which includes their first release of their 27-inch iMac in 2009.

Earlier in this year, Apple announced that they have invested $3.9 billion of their cash reserves to secure key components for their multiple products. At the announcing of this, many assumed the money would have gone toward securing displays for their products, including the iPhone and iPad. But Munster believes that the multi-billion investment is just more evidence of an Apple HDTV release. As he said in February, he believes that Apple would be able to build a TV up to 50 inches, though he predicted that a product of such size wouldn't launch until the early calendar year of 2012, at the earliest.

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